Website for
Web 3 NFT Project

Expectations

The client with whom we were working through partner expects to create a user-friendly website with a captivating brand aesthetic. The main goal is to generate interest to their NFT collection by making it more appealing. Additionally, we need to incorporate an easy-to-use feature for minting NFTs. By working together, we expect to build an online platform that captures visitors' attention and leaves a lasting impression

Business Challenge

Creating an intuitive and user-friendly interface that guides users through the minting process seamlessly because we had to balance between simplicity with the necessary steps and implementing in proper way a blockchain technologies

Our Impact

Throughout our partnership, our marketing materials played a pivotal role in attracting an impressive following of over 12,000 new Twitter followers. These engaged individuals were then directed to a carefully crafted website with a well-optimized sales funnel. At the final stage of the funnel, users had the opportunity to mint exclusive NFTs. The response was astounding, with an astonishing 3,700 NFTs minted within just 4 days of the release. This outstanding success enabled our client to earn over $300,000 and secure a spot in the "Top 5 Trending" collections on OpenSea

Process

We have built a strategy of developing the products after the first meetings with partners. Such approach gives understanding of the next steps and approximate estimations

Brand Assets

UX Research

Any UX information has a value and can create a competitive advantage. That is why, in respect of confidential information, time, client's investments and efforts that were made, we are not eligible to show a full spectrum of researches, but we will share some light version of 1-2 UX researches to show you that we are aware how to work with it

Wireframes

After basic UX researches, building informational architecture & creating user flows ... Project had a great basis for creation a low-fidelity wireframes, grid and high fidelity screens.

Website Screens

With aspirations to expand into the full metaverse, this project centered around NFTs featuring a captivating cartoon-style narrative about super-powered individuals. To complement this concept, we crafted a universe encompassing the adventures of these "Superfri3nds." This approach enabled users to immerse themselves in the rich world of the characters and offered flexibility for future digital products like games and movies, establishing a cohesive and interconnected experience

NFTs Mint

At the initial stage of this project, the primary focus was on NFT minting. Our aim was to develop an intuitive and user-friendly interface that simplifies the minting process, even considering the complexities of blockchain technologies. Through thoughtful design and user guidance, we ensured a seamless experience for users, allowing them to navigate the intricacies of blockchain effortlessly while minting their own NFTs

NFTs Progressive Staking

The second stage of the project involved implementing an internal NFT gallery while keeping the primary marketplace on Opensea. We also introduced a progressive staking feature, allowing users to enhance the value of their NFTs and sell them at higher prices. To simplify the process for non-crypto-savvy individuals, we presented this feature as training your superhero at a gym. This approach made it more accessible and engaging, enticing users to participate in the staking mechanism

Promo Materials

Creating effective marketing materials was a pivotal aspect of aggressive marketing strategy aimed at attracting new individuals to participate in the minting of NFT collection. The goal was to establish credibility and enhance the perceived value of digital collectibles, thereby maximizing consumer willingness to pay. Through compelling visuals and persuasive messaging, we aimed to captivate potential customers and drive engagement with NFT offerings

(Open Sea Cover)

Summary

We were entrusted with the task of helping in the creation of user-friendly website that showcases NFT collection with a captivating brand aesthetic. Our primary goal was to generate interest in the collection by making it more appealing and incorporate an easy-to-use minting feature. We successfully struck a balance between simplicity and the necessary steps while implementing blockchain technologies. Our marketing materials played a pivotal role, attracting over 12,000 new Twitter followers. The carefully crafted website with an optimized sales funnel resulted in an astounding 3,700 NFTs minted within just 4 days, earning our client over $300,000 and securing a spot in the "Top 5 Trending" collections on OpenSea. In the second stage of the project, we helped with internal NFT gallery and a progressive staking feature, presented as training superheroes at a gym, making it accessible and engaging for non-crypto-savvy individuals. This approach incentivized users to enhance the value of their NFTs and sell them at higher prices

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the Fabulous Future